PAID ADS MANAGEMENT
Google Ads management services and account review consultations. Reduce costs, improve the return on your investment and protect your bottom line!
We treat your budget like it's our own, plain and simple.
Every single dollar spent is evaluated for effectiveness and value. Every paid media account is touched daily, and we are accountable to our clients. We truly spend it like it’s coming out of our personal bank account. We are NOT your typical PPC Agency. We ARE small business advocates.
From Google Ads management to identifying other paid advertising opportunities, we can walk you through the options, cost and opportunities.
Understanding Google Ads
Google ads are the “Pay to Play” way to get on the first page of search results. Depending on your industry and competition, Google Ads can be a great way to generate more business. (Not always the case, but we will always upfront and honest).
Google Ads management can be done manually or using their automation technology. There are pros and cons to both, and each account is evaluated on a case by case basis. It’s changed a lot over the years, for better and for worse. The ultimate goal is to get the click, which ultimately leads to the call or the lead, and for the least amount of cost.
Google Ads management is complex, and costs can add up quickly, especially if you’re not babysitting the account! It’s important to select a trusted partner to manage your ads, and ultimately your best interests.
Hiring a PPC Agency Begins with the following;
- Campaign Analysis
- Keyword Research / Strategy
- Bid and Budget Management
- Conversion Analysis
- Competitor Analysis
- Ad & Landing Page Creative
- Location Targeting
- Device Targeting
Already Running Google Ads?
If you’re already running Google ads and you’re interested in having an account audit done – You’re in the right place! Whether you’re looking for some insight and tips, a fresh set of eyes or simply want to ensure all is well, we can help!
Sometimes what you are targeting is just as important as what you do NOT want to target. A fresh set of eyes on an account can be valuable, and end up saving you big in the long run.
Google Local Service Ads
Local Service Ads are a very basic ad format available to certain business / industry types. (Per Google availability and based on location)
Local service ads are “call based” and solely aim to drive phone calls. One of the major benefits to Local Service Ads is the control and ability to dispute charges, based on off base calls/leads.
Local Service Ads can be a great fit for some, and not so great for others! If you’re interested in learning more, give us a call today to chat.
Additional Pay per click options
While Google is definitely the more common option, there are other great pay-per-click options out there!
In addition to Google Ads and Local Service Ads, Microsoft Bing Ads (Shown on Bing and Yahoo Search Engines), Facebook, Instagram, LinkedIn Ads and YouTube Ads can all be viable solutions to drive more business.
Give us a call today for a FREE pay-per-click audit or to start a paid advertising campaign.
